Jo Packham



Jo Packham, currently the creator/Editor-in-Chief of best-selling magazines: WHERE WOMEN CREATE — Inspiring Work Spaces of Extraordinary Women; WHERE WOMEN COOK , The Heart & Soul of Cooking; WHERE WOMEN WORK, A Passion for Success; and her newest publication: WHAT WOMEN CREATE, Inspiration for Your Imagination, has been a leading innovator in the handmade publishing market for more than 35 years.

A successful entrepreneur, Jo began her career with THE VANESSA-ANN COLLECTION which published paper-back how-to publications selling millions of copies. This led to her publishing companies, CHAPELLE Ltd. and later WWC PRESS, which packaged more than 1,000 titles for most major publishers in the industry including: Sterling, Time Warner, Oxmoor House, Meredith Corp. (Better Homes & Gardens), Rodale Press, Random House, Chronicle, Barnes & Noble, and others.

In 2010, with Nancy Soriano, the editor-in-Chief of Country Living for 10 years, Jo co-founded THE CREATIVE CONNECTION – Women, Passion, Business. TCC was a national conference and market celebrating creative women and entrepreneurs. Bringing together the creative process of handmade goods and food with the marketing savvy of business and social media TCC included over 150 industry experts, 800 attendees, and 50 best selling authors. Hands-on workshops joined with social networking and business panels which addressed the practical details of setting up, running, and marketing a business, as well as leveraging its impact through blogging and other social media. But most important were the Pitch Slams presented by preselected attendees to top industry experts culminating in new opportunities and contracts for over 50 designers, authors, and artisan entrepreneurs.

Currently, Jo has created the URBAN STUDIO, on Historic 25th Street. The URBAN STUDIO is uncommon and extraordinary. US is the perfect stage with 2,500 square feet of urban aesthetics including a professional kitchen designed for make-it & cooking classes; business meetings, gatherings & retreats; parties, celebrations & holidays .. almost everything! The expertise of US is the ability to incorporate the finer touches to enable clients and patrons to be outstanding and still enjoy their time as host, teacher, student, or guest. From the moment you step inside, your imagination and expectations meet.

Her life has been a journey that seems as if it were taken straight from the pages of a storybook … the “Once upon a time” beginning”, the tragedies lived through the middle chapters, and hopefully the “ Happy Ever After” ending. She looks forward to the promises of tomorrow and is proud to say that every single day she is blessed to be able to do what she loves, that she is surrounded by family and friends whom she adores and respects, and that she is trusted enough to represent those whose passion is to create with their hands … whether it be food, art, or business. She resides in Ogden, Utah.

Jo will be the featured speaker at the 2018 ArtFusion Event in Estes Park, Colorado on October 3.  www.ArtFusionEvent.com

SESSION 1
I HAVE AN IDEA!: THE SECRETS AND THE REALITIES OF BEING AN ENTREPRENEUR. HOW TO START AND BUILD YOUR OWN SUCCESSFUL BUSINESS.

Starting your own business - the proverbial living the dream - can quickly become a nightmare if you are unrealistic about and unprepared for the steps that are necessary to make your dream both profitable and successful ... on every level.

In this workshop you will hear the stories to inspire you to begin, receive the handouts to help you plan, study the guidelines to keep you focused, and share the secrets to help you be successful.


SESSION 2
SUCCESSFUL MARKETING STRATEGIES FOR THE ARTISAN SMALL BUSINESS ENTREPRENEUR

In this workshop you will learn the secrets of successful entrepreneurs who understand what is essential to market themselves and their businesses each and every day. Techniques, strategies, and secrets that will take you from the mundane to the extraordinary without substantial monetary and time investments. As we all know and understand … it is the little things in both life and business that make a difference!

Bring with you to the session your business cards, your sales sheets, or your promotional flyers to learn how to make each a valuable tool in your marketing strategies. Also, send in your website link to jo@WhereWomenCreate.com and I will select a few to analyze, critique, and share with your classmates.

https://www.wherewomencreate.com/

Comments

Popular Posts